China: The Auto Industry's New Melting Pot
- by TODD KAHO, ForbesAutos.com
As a nod to China’s increasing influence, its international auto show, called Auto China 2008, didn't just host new vehicles from Chinese manufacturers or feature models meant only for the Chinese market. Rather, it was the scene of major unveilings from big players like Audi, Buick and Mercedes-Benz, among others.
China’s international auto show alternates between the major industrial hubs of Shanghai and Beijing, spending odd years in Shanghai and even years in Beijing. With the world’s attention focused on the upcoming Summer Olympic Games, Auto China 2008 offered manufacturers a more prominent platform on which to tout upcoming production and concept vehicles.

Here are the highlights from Auto China 2008.
2009 Audi Q5
On Sale: First Quarter 2009
Price: Starts around $35,000 US
The five-passenger Audi Q5 is coming to the United States in early 2009 to compete with other compact premium SUVs, including the Acura RDX, BMW X3, Infiniti EX, Land Rover LR2 and the recently announced Mercedes GLK-Class and Volvo XC60.
We expect the Q5 to be sporty and nimble. It’s based on Audi’s compact A4 Sedan platform.
A 3.2-litre V6 engine producing 270 horsepower and 243 pound-feet of torque with a six-speed Tiptronic automatic transmission will power the U.S. version. All-wheel drive will be standard. In addition to conventional settings optimized for driving on and off road, the Q5’s electric stability program has a third setting to help counteract instability created by mounting heavy objects on the roof.
An optional sliding rear bench seat makes the Q5's interior more flexible. Audio enthusiasts will like the optional 505-watt, 14-speaker Bang & Olufsen sound system.
2009 Ford Fiesta
On Sale: Later this year in China and Europe; 2010 in the U.S.
Price: Not yet determined
The Fiesta is scheduled to go on sale in markets around the world later this year. The sedan version is scheduled for sale in North America in 2010. Production of China’s version of the Ford Fiesta, which looks largely the same as the European model, will begin in the fourth quarter at a new $510-million facility run by Changan Ford Mazda Auto Company in Nanjing, China. There is no word on whether the car's styling or features will be adjusted for the Chinese market.
The Fiesta is designed with special lightweight steel for a strong body structure without excessive weight, which robs power and fuel economy. An electric power steering system further aids fuel efficiency.
The Fiesta is an important car for Ford, not only because it will be sold globally, which is unusual for the company, but because American consumers are increasingly abandoning large cars and trucks in favor of smaller ones.
Ford is tight-lipped about which engines it will use in the Fiestas for Asia and North America. In Europe, the car will be offered with a choice of three small gasoline engines and two diesels ranging from 67 hp to 114 hp.
2010 Mercedes-Benz GLK-Class
On Sale: January 2009
Price: Not yet determined
Of those models, only the BMW X3 existed a couple years ago, which indicates that automakers see the small SUV category as one of the most promising.
The GLK-Class' exterior styling is intended to give the impression of a larger, more substantial vehicle. It looks like a shrunken version of Mercedes’ large SUV with a confusingly similar name, the GL-Class, which is 22.3 inches longer and 3.6 inches wider than the GLK-Class.
The GLK350 will be powered by a 268-horsepower, 3.5-litre V6 engine with a seven-speed automatic transmission. All-wheel drive will be standard. Mercedes says the GLK350 will accelerate from 0-100 kilometres per hour in about 6.5 seconds — faster than many family sedans — and deliver 9.7 kilometres per litre on the highway.
The GLK-Class also offers a sophisticated suspension and electronic stability program with a feature designed to help stabilize towed trailers. The GLK-Class will have a tow rating of 3,500 pounds, enough to pull a small camper or small fishing boat.
Porsche Cayenne Turbo S
On Sale: August 2008
Price: $176,000 US
Remapping the engine management software and adding a better exhaust system boost the twin-turbocharged 4.8-litre V8 engine’s total output to 550 horsepower. Yet fuel economy remains in line with the previous model — about 6.8 kilometres per litres overall. Its torque has been improved from an already-impressive 516 pound-feet to 553 pound-feet.
All that power will catapult the Cayenne Turbo S to 100 km/h in 4.7 seconds. Porsche says its top speed is 280 km/h.
Unique body-colored front air intakes, pronounced wheel arches and 21-inch alloy wheels with wide performance tires help cope with the extra power and enhance curb appeal.
Concept Cars
Buick Invicta Concept
Called the Invicta, which is Latin for “invincible,” this concept car is a reincarnation of the Buick Invicta offered in the late 1950s and early '60s. The original was a sedate-looking car powered by a massive V8 engine.
The new Invicta eschews old-school V8s for what could be the hot-rodder's choice of the future, if fuel prices continue their upward trend: Buick’s first-ever turbocharged four-cylinder engine. It puts out a respectable 250 horsepower and 220 pound-feet of torque when paired with a six-speed automatic transmission.
The Buick Invicta’s design was influenced by both Western and Eastern cultures. It was a collaborative effort between GM’s design centers in Warren, Mich., and Shanghai, China.
The Invicta is currently intended for the North America and Chinese markets. Rumor has it that this concept hints at the next-generation Buick LaCrosse sedan, but with a mildly refreshed LaCrosse coming out this fall, the Invicta's influence may not be seen in a production car for a couple of years.
Li Nian (Honda) Concept
On Sale: 2010 (in China)
Price: Not yet determined
The first vehicle in Li Nian’s portfolio will be a small, sporty five-door hatchback based on the same platform as the Honda Fit. The name of this vehicle was not announced at the show. Honda’s China design studio created the car’s look with design cues that all Li Nian models will share.
Details on the car's engine weren't available.
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